Sigma's New Flagship 70-200mm F2.8 DG DN Sport

Sigma's New Flagship 70-200mm F2.8 DG DN Sport

Ryley Schmidt
Sigma has announced its newest lens to meet the high-level demands of professionals and it's worthy of the title Flagship! Get excited for the feature-packed Sigma 70-200mm F2.8 DG DN Sport! With a large F2.8 aperture that provides stable and high descriptive performance at all zoom and focus ranges, high-speed AF with a dual High-response Linear Actuator and an Optical Stabilizer function with the OS2 algorithm, users can get the right shot every time. This highly mobile lens was designed with high durability, rigidity, and texture while boasting a wealth of functions to assist comfortable shooting, pushing its way to the top of everyone's must-have list!
SmallRig's Newest Portable COB LED Light

SmallRig's Newest Portable COB LED Light

Ryley Schmidt
Explore a new realm of portable lighting with SmallRig's new RC 60B COB LED Video Light. Experience the freedom of lightweight, one-handed, wireless shooting with high-energy output and superior colour temperature control. Designed for flexibility, this new COB LED Video Light is ready to help you expand your content creation! 
Sony's Next Generation Alpha 9 III is Here

Sony's Next Generation Alpha 9 III is Here

Ryley Schmidt
Sony is making waves with their exciting new camera announcement! Welcome the world's first full-frame camera with a global shutter system, the next-generation Alpha 9 III! With a newly developed global shutter image sensor, 120 frames per second high-speed shooting, distortion-free and blackout-free images, Sony’s most advanced autofocus system to date with AI autofocus, and flash sync at all shooting speeds, the A9 III is opening up the world for photographers to capture every decisive moment!
Canon's Three New Lenses For Beginners & Pros Alike

Canon's Three New Lenses For Beginners & Pros Alike

Ryley Schmidt
Canon has announced three new lenses to help you get more powerful, ultra-wide angle shots and superb zoom range. Get excited for the RF-S 10-18mm F4.5-6.3 IS STM, the RF 24-105mm F2.8 L IS USM Z, and the RF 200-800mm F6.3-9 IS USM! Designed for beginners all the way to working professionals, these three lenses are enhancing still photography and video production for all kinds of creatives! 
Nikon's First Prime DX Nikkor Z Lens

Nikon's First Prime DX Nikkor Z Lens

Ryley Smith
It’s fast, it’s extremely affordable, and it’s compact! It’s Nikon’s new Nikkor Z DX 24mm f1.7 lens! As Nikon’s first prime APS-C size Nikkor Z l...
New Fujifilm Mirrorless Digital Camera & Ultra-Wide-Angle Lens

New Fujifilm Mirrorless Digital Camera & Ultra-Wide-Angle Lens

Ryley Smith
Fujifilm has excitedly announced a new camera for the active content creator and a new ultra-wide-angle prime lens! Welcome the new Fujifilm X-S2...
Sony's Newest Ultra Wide-Angle Zoom Vlogging Camera

Sony's Newest Ultra Wide-Angle Zoom Vlogging Camera

Ryley Smith
New and improved, Sony has announced the all-new second-generation camera to the ZV-1 in the vlog camera ZV series, the Sony ZV-1 II! With a wide...
RØDE's Biggest Product Announcement

RØDE's Biggest Product Announcement

Ryley Smith
RØDE has made its biggest product announcement ever at the 2023 NAB Show in Las Vegas, introducing seven new products and product updates, all of...
A Storyteller's Dream - The Fujifilm X-H2S

A Storyteller's Dream - The Fujifilm X-H2S

Ryley Smith
Powerful, versatile, and any storyteller’s dream! The Fujifilm X-H2S is impressive for both videographers and photographers. The X-H2S has a 26....
New RØDE Wireless ME and RØDE Capture

New RØDE Wireless ME and RØDE Capture

Ryley Smith
Capturing audio just got even easier with RØDE’s new Wireless ME! This ultra-compact wireless microphone system consists of a single transmitter ...
Sony's New Ultra-Wide FE 20-70mm F4 G Lens

Sony's New Ultra-Wide FE 20-70mm F4 G Lens

Ryley Smith
Redefining the standard for zoom lenses with a versatile zoom range, outstanding image quality and supreme autofocus performance, Sony has announ...
Sony's New Super-Directional Shotgun Microphone

Sony's New Super-Directional Shotgun Microphone

Ryley Smith
What’s better than three? Three in one! Sony has announced a new shotgun microphone, the ECM-B10. This three-in-one super-directional microphone ...