Updated to include the latest digital camera models, imaging software, and current image proofing and sales techniques, this business guide teaches wedding photographers how to build a profitable business. From formulating a business plan to presenting final images to clients, the strategies presented help photographers avoid the pitfalls that ruin many wedding photography studios. Photographers learn how to define a target demographic—whether that be low-volume big-budget or high-volume low-budget clients—and market to those demographics in print, on the Internet, through networking, and at bridal shows. Customer service tips include how to interview clients to ensure a stress-free and enjoyable portrait experience, conduct precession consultations, and write a contract, as well as presentation techniques for wall-size images, coffee-table–style books, and guestbooks. The featured images and drawings include a gallery of the author's wedding photographs and samples of advertising, marketing, and promotional literature.
Never run out of your favorites! Select our replenishment service to automatically receive a new shipment of your favorite items in the preferred frequency. Frequency can be selected from the available drop-down on each product page. Replenishment Service is easy and convenient. We offer the following cycles:
Monthly – every 30 days*
Bi-Monthly – every 60 days*
Quarterly – every 90 days*
Semi-Annually – every 180 days*
Your credit card will be charged for each order only when the item is shipped. You may cancel the service at any time by logging into your account.
*The number of days is calculated from the date of original order.
As a premier photo and video outlet, we are full line dealers for the entire range of photographic equipment and
supplies. Whether you are a leading professional or new to photography, our expert staff are always ready to
assist you in finding the perfect equipment at great prices.
Tel: (403) 234-9935
Toll Free: 1-888-539-9397
802 - 11th Ave SW
T2R 0E5 Canada